Dhaka,  Monday
29 April 2024

 Yoghurt industry booms amidst rising Ramadan

Alamgir Hossain, Bogura

Published: 14:14, 29 March 2024

 Yoghurt industry booms amidst rising Ramadan

Photo: Courtesy

Bogura Doi (yogurt), renowned as a dessert, holds a special place in Bangladeshi cuisine, especially during the holy month of Ramadan. Its unique taste, quality, and reputation have made it a sought-after delicacy not only in Bogura but across the country and beyond.

The demand for Bogura Yogurt transcends regional boundaries, extending its reach to various districts within Bangladesh and even finding its way across international borders. This cherished delicacy has garnered such acclaim that it has earned the prestigious recognition of Geographical Indication (GI), with the renowned "Sarar Dai" of Bogura receiving official acknowledgment on June 25.

Despite the passage of time, the fondness for yogurt remains undiminished. In Bogura, white yogurt has emerged as a staple during iftar gatherings, serving as a symbol of hospitality and fostering familial bonds. Beyond Ramadan, the demand for yogurt persists throughout the year, with Bogura Yogurt assuming a central role in iftar preparations, offering respite from the day's fast and refreshing parched throats with its cold sherbet and ghol.

The Department of Patents, Designs, and Trademarks (DPDT) has played a pivotal role in safeguarding Bogura's yogurt heritage by granting it GI status, thereby bolstering its reputation both domestically and internationally. This recognition not only enhances the product's prestige but also facilitates its export, opening doors to new markets and opportunities.

The origins of Bogura Yogurt can be traced back to Sherpur upazila, where it first took root in the entrepreneurial spirit of Gaur Gopal Pal during the 1960s. Initially known as "Nawabbari Yogurt," it soon captured the palates of Bogura's elite families and has since evolved into a beloved culinary tradition cherished by all.

Today, yogurt holds a place of honor in Bogura's gastronomic landscape, serving as a testament to the district's rich culinary heritage and cultural identity. Whether enjoyed as misty or white yogurt, it remains a coveted delicacy, sought after by locals and visitors alike.

In Bogura, numerous establishments, from renowned showrooms to humble street vendors, cater to the insatiable appetite for yogurt, particularly during Ramadan. As iftar approaches, the demand for white yogurt skyrockets, with eager patrons flocking to procure this essential iftar ingredient.

Despite its widespread popularity, Bogura's yogurt industry faces challenges, including issues related to storage and counterfeit products tarnishing its reputation. However, stakeholders remain committed to preserving and promoting this culinary treasure, recognizing its significance not only as a source of livelihood but also as a symbol of cultural pride.

As Bogura Yogurt continues to captivate taste buds and transcend borders, it stands as a testament to the district's culinary prowess and enduring legacy, enriching the lives of those who savor its creamy goodness, both near and far.

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